Archive for May 28, 2009
More country crossover
On the heels of country artist Taylor Swift’s recent success with Love Story, and the release from Plasco of a nice remake of the Sugarland hit Stay, Wynonna finds her way to the dance music scene with some nice remixes of her new single, Sing.
As I’ve written before, at least some people who manage these country artists understand that one way to expand awareness and the potential market for the material is to commission a few dance remixes and get them out there.
Curb Records, Wynonna’s label, seems to understand this better than some. In addition to Wynonna, they’ve ensured that every pop-friendly song from LeAnn Rimes has been accompanied by a suite of remixes as well. Perhaps it’s because, oddly, in addition to all the country artists on the label, they also are home to the decidedly dancey Kaci Battaglia, Nemesis Rising, and Kimberley Locke.
In any case, Wynonna’s Sing makes for a nice, pleasant, mainstream-friendly dance track. The Jody den Broeder mix is predictable but good, as is the treatment from the UK’s Almighty. The duo Digital Dog (UK producers Stephen Cornish and Nick Mace) give it what I think it my favorite take, but then, I’m a real fan of these guys of late.
As always, give it a listen and see what you think.
